bet365 Review 2026
bet365 is one of the world’s largest online gambling companies, founded by Denise Coates CBE in 2000 and still privately owned by the Coates family.
Founded
2000
Rating
4.8 / 5
Sports
40+
Markets
150–200+
Min Deposit
£5
Cash Out
Full,
Overview
Parent Company
bet365 Group Ltd (Denise Coates CBE)
Headquarters
Stoke-on-Trent, UK
UKGC Licence
39563
Founded
2000
bet365 is one of the world’s largest online gambling companies, founded by Denise Coates CBE in 2000 and still privately owned by the Coates family.
With over 90 million customers worldwide, bet365 operates in 200+ countries and covers 40+ sports with industry-leading in-play betting and live streaming.
The company is headquartered in Stoke-on-Trent and holds remote operating licences from the UK Gambling Commission.
Welcome Offer
Bet £10 Get £30 in Bet Credits
Open a new account and deposit between £5 and £10. Bet Credits are released against qualifying bets at a rate of 300% of your qualifying deposit, up to £30.
Key Terms
- •Min deposit £5
- •Bet Credits released on settlement of qualifying bets
- •Min odds 1/5 (1.20) for qualifying bets
- •Bet Credits stake not returned with winnings
- •Valid for 30 days
- •Payment method restrictions apply
18+ T&Cs apply
Football Betting
- 150–200+ markets on Premier League matches
- 100–120+ markets on Championship matches
- EFL Championship live streaming for funded accounts
- Bet Builder for same-game multis
- Edit My Bet for open accumulators
- Asian Handicap and alternative line specialists
In-Play Betting
Industry-leading live betting with the widest range of in-play markets, live match trackers, animated pitch graphics, and momentum indicators.
Odds Quality
Odds Rating
9.5 / 10
- •Competitive across all major football leagues
- •Typical football overround of 4–5% on match result markets
- •Particularly strong on Asian Handicaps and alternative lines
- •Best Odds Guaranteed on UK & Irish horse racing
- •Not always the outright best price, but consistently in the top tier
Live Streaming
One of the most extensive live streaming services in betting. Covers football (including EFL Championship, La Liga, Serie A), horse racing, tennis, basketball, cricket, and more. Account must be funded or have placed a bet in the last 24 hours.
Mobile App
iOS Rating
4.7 / 5
Android Rating
4.5 / 5
Widely regarded as one of the best betting apps in the industry. Fast, stable, excellent for in-play betting and live streaming. Supports biometric login.
Payment Methods
Min Deposit
£5
Withdrawal Speed
E-wallets: up to 24 hours | Debit cards: 1–5 working days | Bank transfer: 1–5 working days
Customer Support
- •24/7 Live Chat
- •Email support via contact form
- •Telephone support available
- •Comprehensive Help Centre
Pros & Cons
Pros
- Industry-leading in-play betting and live streaming
- Huge market depth — 150–200+ per top football match
- Excellent mobile app with fast bet placement
- Full, partial, and auto Cash Out plus Edit My Bet
- EFL Championship live streaming
Cons
- Conservative welcome offer compared to some competitors
- Known to restrict or limit winning accounts
- Odds not always the outright best price
- E-wallet deposits often excluded from promotions
Our Verdict
bet365 is the benchmark for online sports betting. Its combination of in-play betting, live streaming, market depth, and app quality makes it the standout all-round sportsbook for UK football bettors. The welcome offer is modest but carries light wagering requirements, and the core product is unmatched.
Visit bet36518+ T&Cs apply
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bet365 is licensed by the UK Gambling Commission (Licence 39563). Offers subject to terms and conditions. Please gamble responsibly. 18+ only. BeGambleAware.org